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February 29, 2024 11:20 am

Leesburg, VA (February 29, 2024) – Loudoun United FC (LUFC) today announced that Oliver Gage has been hired as the club’s first Director of Soccer. He will be responsible for roster management, strategic direction and style of play on the field, as well as overseeing the entire technical staff.

“Today marks an exciting milestone for Loudoun United FC as we officially welcome Oliver Gage to our team as the Director of Soccer. Olly’s appointment represents a significant step forward in our journey towards excellence both on and off the field,” said Greg Baroni, CEO and Managing Partner, Attain Sports and controlling owner of Loudoun United FC. “With Olly at the helm, we are confident that the club is well positioned for success in 2024 and beyond. We extend our warmest congratulations and utmost support as he embarks on this new chapter with us.”

Bringing a wealth of experience from both domestic and international soccer arenas, Gage joins Loudoun United after serving as Director of Football at SixFive Sports where he oversaw football strategy for two Canadian Premier League (CPL) teams alongside efforts to expand into Europe and form a multi-club network. Prior to SixFive Sports, Gage served for four years as the Director of Football for the CPL, where he played a central role in supporting the league’s inception. During this time, he led team roster builds, contributed to key decision-making processes, implemented data analytics strategies, and provided guidance on league regulations and salary cap mechanisms.

With over a decade of professional technical experience, including as the Head of Analysis and Technical Recruitment with the Houston Dynamo FC, and as a technical staff member of the University of Virginia Cavaliers, the 2014 NCAA D1 National Champions, his deep industry knowledge, relationships, and insight will be invaluable to Loudoun United FC. Gage is known for his unwavering passion for player development and proven track record in navigating the intricacies of elite soccer operations.

“I am thrilled to be returning to the DMV and honored to embark on this new chapter with Loudoun United FC,” said Oliver Gage, Director of Soccer for Loudoun United FC. “I am eager to work alongside the talented individuals within the organization to elevate the club to new heights. Together, we will strive to make an impact both on and off the field, creating a legacy of success—and winning!”

Loudoun United FC opens the season on Saturday, March 9 against San Antonio FC at 8:30 p.m. ET. The Home Opener is set for Saturday, March 16 at 3:45 p.m. ET against North Carolina FC at Segra Field in Leesburg, VA. Tickets are available now at


About Loudoun United FC

Loudoun United FC (LUFC) is the highest-level professional soccer franchise in Loudoun County, Virginia. The club plays in the United Soccer League (USL) Championship, one of the most successful professional soccer leagues in the world. For more information and to purchase tickets, please visit

About Attain Sports

Attain Sports brings a community-focused, values-driven, and player-centric approach to connect diverse groups and create impact through the power of sports. The company is the controlling owner of the

United Soccer League (USL) Championship Club, Loudoun United FC. Additionally, Attain Sports owns and manages three baseball teams: the Baltimore Orioles Double-A affiliate Bowie Baysox, the MLB Draft League Frederick Keys, and Atlantic League baseball team, the Spire City Ghost Hounds, based in Frederick, Maryland. For more information, please visit